LifeMD Pharmacy
LifeMD Symptom Checker
LifeMD Telehealth video call
LifeMD Waiting Room

Case Study

Telehealth app, built from the ground up.

LifeMD is built on the premise of providing a real connection between a patient and their provider. No chat-bot appointments, no automated call-centers, just good quality care with an incredible team of providers.

LifeMD logo

From vision to reality.

LifeMD approached us at the very beginning of their Virtual Primary Care platform to help shape this new experience. From initial concepts & discovery, to prototypes, to production, we worked hand-in-hand with their team to help shape the vision and make it a reality. We meticulously collaborated with doctors and patients to solve the existing issues in modern healthcare.

LifeMD My Chart
LifeMD My Chart
Flow chart in Figjam
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Using FigJam, we mapped out user journeys for each action patients and physicians needed to complete. This allowed us to identify pain-points and build a platform that accommodated their wants and needs.

LifeMD Care Team Schedule
LifeMD Calendar Schedule

Two platforms,
One goal.

Beyond the patient app, we had the opportunity to help reinvent the entire physician experience. Of course, we’d be lying if we said we got it perfect right out of the gate. Instead, we built with the mindset of quickly testing, and continuous improvement. This has allowed the team to simplify processes and — crucially — improve the lives of patients.

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LifeMD Messages
LifeMD Messages

Patients get quick access to the care team via messages.

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LifeMD Appointment
LifeMD Telehealth Visit

Meet with your doctor in as little as 30 minutes.

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Symptom checker

LifeMD Symptom Checker
LifeMD Symptom Checker

Check that weird feeling in your back, and book ASAP.

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And much more...

LifeMD Prescriptions
LifeMD Pharmacy

Prescriptions, lab work, medical history and more…

Dennis Wijnker

“Upstory has consistently elevated our products to far exceed the capabilities of our competitors. Their ability to adapt to and anticipate your needs makes them feel like a natural extension of your team.”

Dennis Wjinker


LifeMD is an ongoing project for us. We’re fully invested with their talented team, and together we’re changing the landscape of healthcare.